Articles

Once You See It, You Can’t Unsee It Logos
Understand hidden shapes and unintended readings in logos, and learn how to evaluate them when creating or preparing vector artwork.
October 23, 2026
All Chelsea Logos
A design-focused guide to Chelsea Football Club crests: what the logo family is, how the circular lion mark is built, how versions differ, and what that means when you work with vector assets.
October 23, 2026
Cracker Barrel Logos Over the Years: A Vector and File-Delivery Perspective
A practical assessment of Cracker Barrel logo changes over the years, focusing on vector design structure, editable artwork, and what the file formats mean for practical use.
October 23, 2026
Nike Logo Evolution: From the 1971 Swoosh to the Standalone Mark
How the Nike logo evolved from the 1971 Swoosh with a script wordmark to the standalone Swoosh, and what each version means for anyone sourcing or preparing vector artwork.
October 23, 2026
Top 10 Worst Logos: What Vector Design Reveals About Bad Branding
A measured assessment of ten famously criticized logos, focusing on why they fail as editable vector artwork and what that means for practical brand use.
October 23, 2026
Honda's new logo will appear on all future models
What is confirmed about Honda's new H mark reaching future models, what the supplied material does not establish, and what that means for anyone seeking vector logo artwork.
October 23, 2026
Logo design evaluation
How to evaluate logo artwork as vector geometry: path quality, type handling, colour, and delivery readiness, without treating a file format as proof of usability.
October 23, 2026
Rebrand logo design
What rebrand logo design means in vector artwork: editable paths, file delivery, legal limits, and when a fix is enough versus a full new mark.
October 23, 2026
Evolution of the Nike Logo
How the Nike Swoosh evolved from a 1971 wordmark lockup into a standalone vector mark, and what that means for editable logo files, scaling and trademark use.
October 23, 2026
Do the Lions Have a New Logo
Whether the Detroit Lions have a new official logo, which leaping-lion mark is in play, and what that means when you evaluate or prepare vector artwork.
October 23, 2026
Scalable logo design
What scalable logo design means in vector artwork: path geometry, type handling, and how to judge files for print and digital use.
October 23, 2026
Elements of a good logo
A practical look at what makes a logo work in vector form: shape, contrast, scalability, color, type, and the do’s and don’ts of editable artwork.
October 23, 2026

Before / After · demo work

Redraws you can scrub through

Drag the handle, tap anywhere on the picture or use the arrow keys. Every pair is a fictional demo brand drawn in code for this site, not a client project.

Demo Fernhill Bakery is a fictional brand. Before: clip-art, four fonts, outlines everywhere. After: one geometric mark, one serif and a calm palette.

Logo Lab

Seven honest tools for checking a logo

Try a logo in mockups, pull its palette, test contrast, export sizes and favicons or sketch a quick idea. Every tool works on your device.

Runs in your browser: files are not uploaded or stored
No AI redraws and no automatic vectorization
Real exports: PNG, WebP, SVG, ICO, palettes and HTML

Find a tool

Mockup PreviewCard, sign and screen scenes
Palette ExtractorHEX, RGB, HSL and exports
Contrast CheckerWCAG AA and AAA
Resize & ConvertPNG ↔ WebP, size sets as ZIP
Favicon GeneratorPNG 16–512, ICO and HTML
Shape & Text EditorLayers, undo, SVG and PNG

Mockup Preview

Place a PNG or SVG logo on a business card, a hanging sign or a screen, on a light or dark background, and export the preview.

Does: shows your file as it is on drawn scenes and exports a PNG preview.
Doesn’t: redraw, clean up or vectorize the logo, or print anything.

Choose file
Settings
Result
Export

1. Choose a file

Choose a PNG or SVG logo (up to 5 MB)

Choosing a file only opens it in this browser tab. Nothing is uploaded or sent to a server.

2. Settings

Logo size

3. Result

Drag with a mouse or finger. With the keyboard: arrows move, Shift moves faster, + and − resize.

4. Export

1600 × 1000 px PNG of the current scene.

Palette Extractor

Find the dominant colors of an image and copy them as HEX, RGB or HSL.

Does: counts the pixels of your image and groups similar colors.
Doesn’t: name brand colors, guess Pantone values or judge which palette is “right”.

Choose file
Settings
Result
Export

1. Choose a file

Choose a PNG, SVG, JPEG or WebP image (up to 10 MB)

The image is read in this browser tab only and never uploaded.

2. Settings

Number of colors

3. Result

Text color Background

4. Export

Contrast Checker

Type or pick two colors to get the WCAG 2 contrast ratio with AA and AAA marks.

Does: applies the WCAG relative-luminance formula to two solid colors.
Doesn’t: check gradients, images or thin strokes inside a logo.

Text color Pick text color

Background Pick background color

Contrast ratio —

AA normal text —
AA large text —
AAA normal text —
AAA large text —

Normal text: the quick brown fox redraws the logo.

Large text 24 px

Resize & Convert

Extends the site’s image tools: convert PNG ↔ WebP and export a whole set of sizes as one ZIP, keeping proportions.

Does: rescales pixels with the browser canvas and re-encodes them as PNG or WebP.
Doesn’t: add detail when enlarging or turn a raster image into vectors.

Choose file
Settings
Result
Export

1. Choose a file

Choose a PNG, WebP, JPEG or SVG image (up to 10 MB)

Conversion happens in this browser tab. Nothing is uploaded.

3. Result

4. Export

Favicon Generator

Turn a square-ish PNG or SVG into PNG icons from 16 to 512 px, an apple-touch-icon, a favicon.ico and the HTML to link them.

Does: scales your image into the standard icon sizes and packs 16, 32 and 48 px into one ICO.
Doesn’t: simplify a detailed logo for tiny sizes: check the 16 px preview yourself.

Choose file
Settings
Result
Export

1. Choose a file

Choose a PNG or SVG (up to 5 MB)

Icons are drawn in this browser tab. Nothing is uploaded.

2. Settings

Solid backgroundBackground color Padding

3. Result

HTML for your <head>

4. Export

Shape & Text Editor

Sketch a simple mark with text, rectangles, circles, lines and polygons, then export SVG or PNG.

Does: edit basic shapes and text in layers, with undo, alignment and grid snapping.
Doesn’t: trace an uploaded logo or replace a full vector editor.

Selected layer Fill Stroke Text Font Size

Snap to 10 px grid

Layers

How files are handled

Logo Lab opens the files you choose only inside your browser tab. Images are not uploaded, sent to a server or stored by this site, and no AI service is called. Closing or reloading the page discards them.

Limits keep the page responsive: up to 5 MB for logos and 10 MB for other images, up to 4096 px per side. SVG files are treated as untrusted: scripts, event handlers, embedded pages and external references are removed, and the result is only shown as an image.

Embedding in articles: put a paragraph containing only [lab:palette], [lab:contrast], [lab:before-after] or [lab:editor] into an article and the matching tool appears in its place.