Logo History
Articles about logo history.
1131 posts
Texas A&M Logos Over the Years: Evaluating Design Changes
How Texas A&M marks changed across versions, what those shifts mean in vector artwork, and how to judge files, formats and permitted use.
Adidas logos through the years
A visual identity guide to Adidas marks from the three stripes and trefoil to the mountain bars and wordmark, for comparing versions and working with logo assets.
Mississippi State Logo Evolution: Evaluating Successive Designs
Evaluate successive Mississippi State logos as vector artwork: which mark is current, how each generation is built, and what that means for practical use.
Stop & Shop Logo History: Evaluating the Design Changes
An evidence-led look at Stop & Shop logo changes, what records support, and what each identity means for vector artwork, files, and use.
JetBlue Logo History: A Practical Comparison of Versions
A practical comparison of JetBlue logo versions: the jetBlue wordmark, later refinements and the mosaic pattern, with guidance for vector use.
McDonald’s 1961 Logo: Its Place in the Brand’s Design Evolution
The early-1960s McDonald’s mark turned building arches into an M with a roof-line slash. How that design developed, and what it means for vector artwork.
76ers Logo Evolution: Evaluating the Redesigns
How Philadelphia 76ers logos changed across eras, what the marks mean, how they work as vector art, and what that implies for files, edits and trademark use.
BC Lions Logo History: Evaluating Design Changes
A practical assessment of how BC Lions marks have changed, what those shifts mean for vector artwork, and how to judge each version for production use.
Pan Am Logo History: Evaluating Changes Across Versions
Compare Pan Am logo versions from winged globes to the jet-age sphere, and what those changes mean for vector artwork, reconstruction, and lawful use.
Arizona Wildcats Logo History: Before-and-After Evaluation
A before-and-after evaluation of Arizona Wildcats logos: how the A and wildcat marks evolved, how vector construction changed, and what that means for usable artwork.
Cox Logo History: Evaluating Changes Between Versions
A practical look at how Cox identity versions differ as vector artwork, what those changes mean for file use, and where documented history is missing.
Nike’s First Logo vs. Later Versions: What Changed?
How Nike’s 1971 Swoosh lockup differs from later marks: geometry, type, color, spacing and when the wordmark dropped. A practical comparison for logo research.