Articles
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Bad Logo Changes: How to Evaluate a Redesign Before and After
How to judge a logo redesign before and after: recognition, path geometry, type handling, and whether the new artwork is actually usable.
Famous Company Logo Changes: A Practical Before-and-After Evaluation
A practical way to compare famous company logo redesigns as vector artwork: construction, files, rights, and what a before-and-after review can and cannot prove.
The Original Blackhawks Logo and Its Evolution: A Design Review
A design review of the original Chicago Blackhawks crest, how the mark evolved, and what that history means for vector artwork, quality and licensed use.
ENHYPEN Logo Before and After: Evaluating the Redesign
Identify ENHYPEN’s debut wordmark, how later logo treatments differ, and what that means for vector files, traces, and permitted use.
Nickelodeon’s 2016 Logo: Before-and-After Design Evaluation
A before-and-after look at Nickelodeon’s 2016 identity: what changed in the splat and wordmark, and what that means for vector artwork, editing, and use.
UGA’s New Logo: Before-and-After Design Evaluation
A practical before-and-after look at the University of Georgia’s updated logo: what changed, how the vector artwork is structured, and what that means for real use.
Discord Logo Change: A Before-and-After Evaluation
A practical before-and-after evaluation of Discord’s logo change, covering Clyde’s vector structure, file quality, and how the artwork can be used.
Pittsburgh Pirates Logo Evolution: Evaluating the Redesigns
How Pittsburgh Pirates marks changed across redesigns, what that means for vector artwork, and how to evaluate a file for real production use.
1950s McDonald’s logo: comparing the early identity with later versions
Compare the 1950s McDonald’s identity—Speedee and the architectural arches—with later Golden Arches marks across geometry, type, color, and vector use.
Redskins Logo Evolution: Before-and-After Evaluation
A practical before-and-after look at the Redskins logo’s design history, vector construction, and what retired artwork means for files, edits, and use.
Minimum Logo Size: Testing Legibility Before and After a Redesign
Set a minimum logo size by comparing old and new vector marks at the same small reproductions. Legibility, not file format, sets the floor.
LG Logo Evolution: Evaluating Design Changes
Assess how the LG face mark evolved, how its geometry is built as vector artwork, and what those design changes mean when you prepare or review logo files.