Logo History
Articles about logo history.
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JCPenney Logo Evolution: A Before-and-After Design Review
A practical review of JCPenney logo evolution for designers evaluating vector artwork, comparing the historical wordmark with the current red Helvetica-style mark and its editable file considerations.
Porsche Logo Evolution: Evaluating Changes Across Versions
A practical guide to comparing Porsche logo versions across years: what to collect, how to inspect crest details, and how to document changes without guessing.
Domino’s Pizza Logo History: Comparing Redesigns
A focused guide to the Domino’s Pizza logo history, comparing the original domino mark with later redesigns and the current vector-style version.
UPS Logo History: Evaluate the Design Changes
A practical guide to tracing the UPS logo history, comparing the shield designs and checking what changed at each stage.
Shell Logo History: Compare Changes Across Versions
A practical guide to comparing the Shell logo across versions, understanding what changed, and choosing the right reference for design or reproduction work.
WhatsApp Logo Evolution: Evaluating Design Changes
A practical guide to evaluating WhatsApp logo evolution across design periods. Learn what changed, how to compare versions, and what to check for color, shape, and readability.
McDonald’s Logo Evolution: Evaluating Design Changes
A practical guide to tracing the McDonald’s logo evolution, comparing design changes, and evaluating visual identity without relying on undocumented claims.
Mozilla’s Original Logo: A Before-and-After Comparison
Compare the original Mozilla logo with its modern redesign. Learn what changed in shape, color, and typography—and why the adjustments matter for digital use.
Washington Senators Logo History: Comparing Historical Designs
A visual guide to Washington Senators logo history, comparing the main historical marks, typography, colors and vector-asset considerations.
Cleveland Cavaliers Logo History: Evaluating Design Changes
A practical guide to tracing Cleveland Cavaliers logo changes, comparing design eras, and checking the details that matter for edits and recreations.
Sprite Logo History: A Before-and-After Design Evaluation
A practical evaluation of the Sprite logo's design changes, including the vector-artwork implications for download, editing, and brand file use.
SiriusXM Logo History: Comparing the Brand's Visual Changes
A practical guide to the SiriusXM logo history, from early Sirius and XM marks to the merged brand identity, with tips for comparing visual changes side by side.