Logo History
Articles about logo history.
1131 posts
Jell-O Logo Evolution: Before-and-After Evaluation
A practical before-and-after evaluation of the Jell-O wordmark: how the script lockup changed, what that means for vector paths, and how to treat previews, fonts, and trademarks.
Wipro Logo Evolution: Before-and-After Evaluation
A before-and-after reading of Wipro’s bloom-and-wordmark identity as vector artwork: what changed, how to inspect files, and what use rights actually cover.
Kansas City Chiefs Logo History: Evaluating Design Changes
How the Kansas City Chiefs arrowhead mark changed over time, what those revisions mean in vector artwork, and how to judge era, construction, and use.
Gap Logo History: Evaluating Design Changes
Assess Gap’s square lockup, the 2010 replacement and reversal, and what each version means when you evaluate or prepare vector logo artwork.
KineMaster Logo History: Evaluating Design Changes
A practical look at KineMaster’s logo history: what can be verified, how design changes show up in vector artwork, and what that means when you evaluate or prepare the mark.
The Original Transformers Logo vs. Later Versions
How the original Transformers wordmark and Autobot and Decepticon marks differ from later redraws, and what that means when you choose a vector logo.
ROG Logo Evolution: Before-and-After Evaluation
A practical before-and-after look at the ROG logo as vector artwork: how the emblem and wordmark changed, how to judge construction, and what that means for use.
Facebook Logo Evolution: Before-and-After Evaluation
A before-and-after evaluation of Facebook’s logo, from early wordmarks to the geometric f, and what those changes mean for vector artwork, files and lawful use.
Xbox Logos Over the Years: Evaluating Design Changes
How the Xbox mark changed across generations, and what those shifts mean for vector artwork, file types, and permitted use.
Xbox Logo Evolution: Before-and-After Evaluation
A before-and-after evaluation of the Xbox logo’s shift from a 3D orb to a geometric circle-and-X, and what that change means for vector artwork, files and use.
Target Logos Over the Years: Evaluating Design Changes
How Target’s bullseye and wordmarks have changed, how the mark is built as vector artwork, and what those shifts mean for files, edits and use.
Brand Logo History: How to Evaluate Before-and-After Changes
Evaluate brand logo before-and-after changes by reading paths, type, proportion and use, then choose the correct current vector artwork.