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Red RGB Color Codes for Logo Design

The RGB code for pure red is 255, 0, 0 (hex #FF0000). Learn standard red values, how they behave in vector logo files and gradients, and what to check before recoloring artwork.

Published

Contents
  1. The Direct Answer: Pure Red in RGB
  2. Common Named Reds and Their RGB Values
  3. How Red RGB Values Live Inside a Vector Logo
  4. Red Gradients in Vector Logos
  5. RGB Red Versus Print Red
  6. Before You Recolor Someone Else's Red Logo
  7. Quick Reference

The Direct Answer: Pure Red in RGB

Pure red in the RGB color model is R 255, G 0, B 0. The red channel is at full intensity and green and blue are off. In hexadecimal notation this is #FF0000, which can be shortened to #F00. In CSS and SVG it can be written as rgb(255, 0, 0), rgb(255 0 0), or the keyword red. All of these produce the same color.

RGB values describe light on screens. Logo designers usually treat them as sRGB values, the default color space for web and most digital display work. The same numbers can look different if a file is tagged with a different color profile, such as Display P3 or Adobe RGB. Note which space a logo's RGB values belong to whenever you hand off or document a palette.

Common Named Reds and Their RGB Values

Pure red is rarely the final choice for a brand mark because it is very saturated on screen. The table below lists standard reds defined as CSS named colors. These are fixed, documented values. They are useful starting points but are not recommendations for any specific brand.

Name | RGB | Hex
Red | 255, 0, 0 | #FF0000
Crimson | 220, 20, 60 | #DC143C
Firebrick | 178, 34, 34 | #B22222
Dark red | 139, 0, 0 | #8B0000
Indian red | 205, 92, 92 | #CD5C5C
Tomato | 255, 99, 71 | #FF6347

The source material for this article did not include official color values for any particular company's logo. If you need a specific brand's red, take it from that brand's published guidelines rather than sampling pixels from a screenshot or preview image. Compression and color management can shift sampled values.

In true vector artwork, a red is stored as a fill or stroke value attached to a path or shape. That makes it easy to change precisely: select the shape and enter a new RGB or hex value. This only works when the red area really is vector geometry. Logo files can also contain embedded raster images or flattened raster previews. In those cases the red is baked into pixels and cannot be changed by editing a fill value.

A file extension alone does not confirm editable paths. An SVG, EPS, AI or PDF can wrap a bitmap just as easily as it can hold clean vector shapes. Open the file in a vector editor and inspect the layers or outline view. That shows whether the red elements are paths with editable fills or placed images.

Red Gradients in Vector Logos

A red gradient in a vector logo is defined by color stops. Each stop holds an RGB or hex value and a position along the gradient. A common approach is to blend a brighter red into a deeper one, such as tomato to dark red, rather than fading red into an unrelated hue. Blending toward an unrelated hue can produce a muddy midpoint. In SVG, a gradient is declared once and referenced by the shape's fill, as in this fragment:

<defs>
  <linearGradient id="redFade" x1="0" y1="0" x2="1" y2="1">
    <stop offset="0" stop-color="#FF6347"/>
    <stop offset="1" stop-color="#8B0000"/>
  </linearGradient>
</defs>
<path d="M10 10 H90 V90 H10 Z" fill="url(#redFade)"/>

Gradients raise practical delivery questions. Many logo systems also need a flat, single-color version for embroidery, signage, stamps, or one-color printing. Pair any gradient red mark with a solid red equivalent, and record the stop values so the gradient can be rebuilt consistently.

RGB Red Versus Print Red

RGB is a screen model. Printed logos use CMYK process inks or spot colors. A very saturated screen red such as 255, 0, 0 often falls outside what process printing can reproduce, so it may print duller than it appears on a monitor. The exact CMYK equivalent depends on the color profile used for conversion. No conversion values or spot-color matches were supplied for this article, so confirm print values with your printer or a profile-managed conversion rather than relying on a generic formula.

Being able to download a logo file does not grant permission to change its colors, edit its artwork, reuse its fonts, or use its trademark. If you are adjusting the red in a logo you do not own, check the brand's usage guidelines or license terms first. Many brands specify exact color values and forbid alterations.

Quick Reference

  • Pure red: RGB 255, 0, 0, hex #FF0000 or #F00.
  • Treat RGB logo values as sRGB unless the file states another color space.
  • Red fills are editable only when the red area is true vector geometry, not an embedded or preview bitmap.
  • Document every gradient stop and provide a solid red fallback.
  • Confirm print equivalents through profile-based conversion or your printer.
  • Check licensing and brand guidelines before recoloring a logo you do not own.