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Converting SVG Favicon Elements to Paths
How to convert SVG favicon shapes, strokes and text into path elements, with code patterns for circles, rectangles and polygons, plus what conversion cannot do.
Best Colors for a Tech Company Logo
A practical guide to tech logo colors and gradients: what each color tends to signal, how to pair gradient stops, and how to prepare vector files that hold up.
What Are Neutral Colors? A Practical Guide for Logo Palettes
Neutral colors are low- or no-saturation hues such as black, white, gray and muted beiges. Learn how they work in logo palettes and in vector logo files.
Cracker Barrel Logo Redesign: Comparing the New and Previous Marks
A focused look at the Cracker Barrel logo: what separates a true redesign from a faithful redraw, which visual elements to compare, and where the supplied evidence leaves gaps.
Favicon Best Practices: Choosing a Symbol That Survives at Tiny Sizes
Favicon best practices for picking the right logo element, simplifying vector artwork for small sizes, and preparing SVG and raster files that display reliably.
How to Save a Vector Logo with a Transparent Background
Save a vector logo with a transparent background: remove background shapes, choose SVG, PDF, EPS or PNG correctly, handle traced sketches and text, and verify the file.
Draw Lowercase Bubble Letters
How to draw a bubble lowercase e and other lowercase bubble letters, and how to turn the sketch into clean, editable vector artwork for a logo.
DaVinci Font Identification
How to work out which font a DaVinci logo or wordmark uses, how to tell official vector artwork from recreations, and what to check before using the typeface or the logo.
Idea Logo Image Download: Raster Files, Vector Artwork and What to Check
Before you download an Idea logo image, find out which Idea brand it belongs to, whether the file is real vector artwork or a raster image, and what use is permitted.
What Color Is the FedEx Logo? Purple, Orange and the Colors Behind the Wordmark
The main FedEx logo pairs a purple "Fed" with an orange "Ex." Learn how the color scheme varies by business unit, what the colors may suggest, and what to check before using FedEx vector artwork.
Generate a color palette from a logo
How to pull an accurate color palette from a logo, why vector files give exact values while raster images only give estimates, and how to handle gradients.
TikTok Logo Colours: The Palette Behind the Icon
The TikTok logo uses black, white, cyan and a pinkish red. Here is what each colour does, why exact values need official confirmation, and what to check in vector files.