Articles
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Worst NBA Logos: Design Problems and Evaluation Criteria
A practical assessment of widely criticized NBA logos, the vector-editing problems they create, and how to evaluate logo artwork files.
AI Redesign of an Existing Logo: Generate and Evaluate Variants
A practical guide to using AI for existing logo redesign, comparing editable vector variants, preserving original artwork structure, and checking logo file delivery.
Google Logo Evolution: Comparing the 1997 Design and Later Versions
A visual comparison of the 1997 Google logo and later versions, covering letterforms, color, geometry, spacing, and practical implications for vector logo use.
Minnesota Gophers Logo History: Comparing Design Changes
A practical guide to comparing Minnesota Gophers logo changes across eras. Learn what to look for, how to work with historical marks, and where to verify details.
Miami Dolphins Logo Redesign: Before-and-After Evaluation
A practical before-and-after look at the Miami Dolphins logo redesign, focused on vector artwork, editable paths, file delivery and trademark limits.
Phoenix Suns Logo History: Compare Design Changes
Compare Phoenix Suns logo changes across eras, from the original sunburst to modern updates. A practical visual history for fans and designers using logo references.
Walmart’s New Logo: Evaluating What Changed
A practical guide to evaluating Walmart’s updated logo: what to compare, how to check color and shape choices, and how to assess legibility at different sizes.
Panthers Logo Redesign: Before-and-After Evaluation
A practical evaluation of a Panthers logo redesign, covering what changes to review in vector artwork and what the design differences mean for editable files and usage.
JPMC New Logo: How to Compare It with the Previous Version
A practical guide to comparing the JPMC logo update with the previous mark. Learn what visual, file and usage details to check before judging the change.
Mountain Dew Logo History: A Before-and-After Design Comparison
A practical walk through the Mountain Dew logo's visual changes, from Hillbilly bottles to the current emblem, with points to compare in a redesign.
St. Louis Blues Logo History: Compare Design Changes Across Versions
A practical guide to the St. Louis Blues logo history. See how the blue note, wordmark, and alternate marks compare across versions and what to check before using any design.
Clippers Logo History: Compare Design Changes Across Versions
A practical guide to comparing Clippers logo versions across eras, media, and use cases, with a focus on what to check before choosing or redrawing a mark.
