Articles
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Mountain Dew Logos Through the Years: A Comparative Design Review
A design-focused comparison of Mountain Dew logos over the years, covering the recognizable visual changes, key logo elements, and practical implications for vector logo work.
76ers’ New Logo: Comparing the Design with Its Predecessor
A focused guide to the 76ers’ new logo, comparing its build, typography, color and practical differences against the prior mark.
Gap Logo History: Evaluating the Old Logo and the 2010 Redesign
A practical look at Gap logo history, the old blue box wordmark, the short-lived 2010 redesign, and what the change shows about vector logo management.
Subway Logo History: Comparing Old and New Designs
A visual guide to Subway logo history, comparing old and new logo designs and what the changes mean for vector logo use and recognition.
FaZe’s New Logo: A Before-and-After Design Evaluation
A practical evaluation of the FaZe Clan logo redesign, comparing the old and new vector logo construction and what the changes mean for editable artwork use.
7-Eleven Logo History: Comparing Design Changes
A practical visual guide to the 7-Eleven logo history, from early storefront lettering to the modern tri-color mark, with tips for comparing design changes.
Chrome’s New Logo: Comparing the Old and New Designs
A visual guide to the newest Chrome logo, comparing the flat redesigned mark with the older version across geometry, color, shading, gradients and vector asset use.
Worst Brand Logos: Evaluating Design Problems in Specific Examples
A practical vector-logo assessment of widely criticized brand marks, what makes them fail, and the editable artwork checks that matter.
Once You See It You Can't Unsee It: Hidden Meanings in Logos
Practical ways to spot, analyze, and test hidden imagery and double meanings in logo design without inventing what a mark actually contains.
Alabama vs. Braves Logos: Comparing Similarities and Differences
A practical comparison of the Alabama and Braves logos: visual structure, color, typography, trademark context, and how to evaluate similar looks.
Dr Pepper’s 2005 Logo: Comparing the Design with Adjacent Versions
A visual guide to the 2005 Dr Pepper logo, comparing its geometry, typography, spacing, color and scalability with the versions before and after it.
How to Check Whether Your Logo Design Already Exists
Practical steps to check whether a logo design already exists, what you can verify yourself, and why a manual search is not a full legal clearance.