Articles
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Puma Logo Changes: Evaluating the Before-and-After Design
A practical guide to comparing Puma logo versions, checking the visual differences, and evaluating whether a logo change works across mockups, sizes, and backgrounds.
Pepsi’s Logo Design Diagram: Evaluating the Redesign Rationale
A practical assessment of Pepsi’s vector logo structure and redesign rationale, focused on what a design diagram can and cannot tell you about editable artwork.
TCS Logo Change: Evaluating the Before-and-After Design
Learn how to approach a TCS logo change and evaluate the before-and-after design using practical, step-by-step instructions.
Raptor Logo History: Comparing Versions and Evaluating Changes
Practical steps for comparing Raptor logo versions side by side, checking visual changes, and recording what changed without guessing about undocumented history.
Google’s 2015 Logo Redesign: A Before-and-After Evaluation
A practical assessment of the 2015 Google logo redesign, comparing the 2013 and 2015 artwork and its implications for vector logo use.
Fordham Logo History: Comparing Identity Changes
A practical guide to tracing Fordham University logo history, comparing identity changes across eras, and verifying what you find in official sources.
Nintendo's 1990 Logo: Comparing Historical and Current Versions
A focused design breakdown of the Nintendo logo around 1990, how it compares with the current version, and what to check when working with vector assets.
Notre Dame Football Logo Redesign: Before-and-After Evaluation
A practical before-and-after evaluation of the Notre Dame football logo redesign, focused on vector artwork, editable paths, file delivery, and what changes across logo versions.
Monster Logo History: Compare Versions and Assess Design Changes
Compare monster logo versions and assess design changes. Practical guidance for editors, designers, and creators working with monster-themed marks.
BVB Logo History: Evaluating Changes Across Versions
A practical guide to comparing changes in the BVB logo across versions, checking source quality, and drawing useful conclusions without inventing measurements.
Square Logo Redesign: Comparing the Previous and New Identity
A practical guide to comparing square logo versions by geometry, typography, spacing, color, scalability and vector editability.
MuseScore New Logo: Before-and-After Evaluation
A practical before-and-after evaluation of the MuseScore new logo, focused on vector artwork, design changes, and what to verify before using or preparing logo files.