Articles
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Big Ten’s New Logo: Before-and-After Evaluation
A focused before-and-after evaluation of the Big Ten’s new logo, covering the vector artwork changes, practical file implications and what users should verify before editing or reuse.
IU Logo Redesign: Comparing the Old and Current Versions
A visual comparison of the old IU logo and the current Indiana University trident mark, covering geometry, typography, color, scalability and practical vector use.
Kit Kat Logos Over the Years: Evaluating Design Evolution
A practical assessment of Kit Kat logo changes over time, focusing on what each redesign means for identifying, using and preparing vector logo artwork.
Tottenham’s New Logo: A Practical Before-and-After Evaluation
A focused assessment of Tottenham Hotspur's new logo, comparing the previous crest with the refreshed mark and explaining what the change means for vector artwork, editable files and practical use.
Guardians Logo History: Evaluating the Design Changes
A measured look at the documented evolution of the Guardians identity, from the winged baseball to the split-G mark, and what the changes mean for vector logo use.
IBM Logo in 2026: Checking Continuity and Changes
A practical assessment of the IBM logo in 2026, covering its vector construction, trademark restrictions, and what continuity means for file preparation and use.
Lululemon Logo Evolution: Comparing the Design Over Time
A focused visual guide to the Lululemon logo history, comparing the original stylized A mark, the wordmark, and the 2024 redesign in terms of geometry, letterforms, spacing and practical use.
BMW Logo Redesign: A Practical Before-and-After Evaluation
A focused evaluation of the BMW logo redesign, covering the flat design shift, practical implications for vector artwork, and how the change affects finding and using logo files.
Pirates logos through the years: a visual evolution
A focused guide to the observable design changes in Pirates logos across eras, from cartoon mascots to vector-based marks, and what those changes imply for use.
Starbucks Logo Throughout the Years: Evaluating Each Redesign
A practical review of Starbucks logo redesigns, what changed in the vector artwork, and what those changes mean for using or preparing logo files.
Lay’s logo redesign: compare the new and previous designs
A visual comparison of the current and previous Lay’s logo designs, covering wordmark, ribbon, color, spacing, scalability and practical use.
Google Sites’ New Logo: Comparing the Old and New Designs
A visual comparison of the old and new Google Sites logos covering shape, color, spacing, scalability and practical implications for vector logo use.