Articles
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Pepsi logo evolution: comparing the 1898 design with later identities
A focused guide to the 1898 Pepsi-Cola logo design, its visual details, and how later identities changed the wordmark, bottle cap, and globe.
OM Logo Redesign: A Before-and-After Evaluation
A focused evaluation of the new OM logo redesign, covering vector artwork structure, practical file use, and what changed from the previous mark.
Guinness Logo Evolution: A Before-and-After Design Audit
A focused audit of the Guinness beer logo history, explaining how the harp symbol, wordmark and vector construction changed over time and what that means for working with the artwork today.
Pirate Booty New Logo: Comparing the Previous and Updated Designs
A visual comparison of the previous and updated Pirate Booty logo designs, covering geometry, typography, color, scalability and practical use cases.
Reese’s Logo History: Compare Versions and Design Decisions
A focused guide to the Reese’s logo design evolution, comparing key versions, typography, color, and practical implications for vector logo use.
MPAA Logo Evolution: A Before-and-After Evaluation
A measured look at the MPAA logo's design changes over time, connecting the documented history to practical vector artwork considerations.
Panthers’ New Logo: A Before-and-After Design Audit
A practical assessment of the new Panthers logo change, focusing on vector artwork structure, file delivery implications, and what evaluators should verify before use.
Logo Do’s and Don’ts: Brand Guidelines Examples for a Redesign Audit
A practical audit of vector logo do’s and don’ts using brand guideline examples, covering editable artwork, safe spacing, minimum size, color and file delivery.
Sprite Logo Evolution: A Before-and-After Evaluation
A practical assessment of the Sprite logo evolution, covering the visual changes, design intent and what they mean for vector logo use.
Cruz Azul Logo History: A Practical Vector-Design Review
A focused review of Cruz Azul logo history, its design changes, and what those developments mean for vector logo use, file preparation, and editable artwork.
New Fuzzy Door Logo: A Before-and-After Design Review
A practical review of the New Fuzzy Door logo, focusing on vector artwork structure, path quality, editability, typography, scalability, and file delivery suitability.
Slim Jim Logo History and Vector Artwork: A Practical Guide
A focused look at the Slim Jim logo history, its visual evolution, and what the design details mean for anyone preparing or using vector logo files.