Articles
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Branding Color Schemes: How to Build a Logo Palette That Carries the Right Meaning
Build a branding color scheme step by step: pick colors for meaning and cultural context, specify accurate color codes, and prepare vector logo files.
White RGB Color Codes for Logo Design
The RGB value for pure white is 255, 255, 255 (hex #FFFFFF). See how white behaves in vector logos, gradients, transparent backgrounds and print files.
Akira Expanded Font: What It Is and How It Differs in Logo Work
An overview of the Akira Expanded font for logo design: what the typeface is, how its extended width sets it apart, and what to check on licensing and vector file preparation.
W Letter Logo Design
What a W letter logo is, why the W is a demanding letterform, how custom lettering differs from typed fonts, and what makes the vector artwork usable.
How to Convert a Stroke to a Shape in Illustrator
Turn strokes into filled shapes in Illustrator with Outline Stroke or Expand, merge the pieces, and check that a logo redrawn from a sketch is ready for delivery.
Generate a color palette from an existing logo
How to pull an accurate color palette from an existing logo, why vector files give exact values while raster images only give estimates, and what to check before reusing brand colors.
New Titans Logo: Full Redesign or Faithful Redraw?
How to tell whether a new Titans logo is a real redesign or a cleaned-up redraw of the old mark, using visible design details. Notes what is still unconfirmed.
Apple Logo Colors and Palette
What colors the Apple logo uses, how its multicolor past differs from its single-color identity, and what that means for vector artwork, color values and usage rights.
Find W3C SVG Specifications: Where the Official Standard Lives and How to Read It
How to locate the official W3C SVG specifications, tell published standards from drafts and secondary references, and apply them when exporting and checking vector logo files.
Light Pink RGB Code for Logo Design
The standard light pink RGB code is 255, 182, 193 (hex #FFB6C1). See how it differs from pink, how to set it in vector logo files and gradients, and what to check before print.
Spider-Man Logo GIF: What the Format Can and Can't Do for Logo Artwork
A Spider-Man logo GIF is a raster image, not editable vector artwork. Learn what GIF files are good for, how they differ from vector formats, and what permissions apply.
Stencil Font Download: What You Are Getting and How to Use It in a Logo
What a stencil font is, how it differs from ordinary display type, and what to check before downloading one for vector logo work, including licensing and outline conversion.