Articles
5801 posts
T-Series Logo History: Evaluate Changes Across Versions
An evidence-led look at how the T-Series mark changed across cassette, film and digital versions, and what those shifts mean for vector artwork.
GSK's New Logo: Before-and-After Evaluation
A practical before-and-after look at GSK's current wordmark versus the earlier orange GSK lettering, focused on vector artwork, formats and use.
Redbox Logo History: Evaluating Changes in the Brand Identity
How the Redbox mark has held a red-box wordmark over time, which details actually changed, and what that means when you evaluate vector logo artwork.
Microsoft Outlook: Comparing the Claimed 2026 Logo with the Previous Mark
What the claimed 2026 Microsoft Outlook logo is, how it differs in scope from the current mark, and how to judge a redesign with vector assets.
Google’s Earliest Logo: Comparing Early and Later Designs
Identify Google’s earliest logo, then compare its type, geometry, color, spacing and scalability with later wordmarks for vector and redesign work.
Are simple logos better? A practical redesign audit
A practical redesign audit of whether simpler logos work better, covering vector artwork, scalability, editing, and the limits of simplicity.
Chili’s Old Logo: Evaluate the Changes in Later Designs
Evaluate how Chili’s older pepper-and-wordmark identity differs from later designs, and what those changes mean for vector files, redraws, and permitted use.
New Vancouver Canucks Logo: Comparing the Claimed Update
Compare the claimed new Vancouver Canucks logo with the official orca-C mark: geometry, color, scalability, and how to treat unverified vector files.
Vikings Helmet Logo: Evaluating the Old and Current Designs
How to tell the older Vikings helmet mark from the current one, what that means for vector artwork, and what you still need official files to confirm.
BP logo history: evaluating changes across redesigns
Evaluate how BP’s logo moved from the green-and-yellow shield to Helios, and what those redesigns mean for vector artwork, colour and trademark use.
Wendy’s Logo Changes: Comparing Designs Through the Years
How Wendy’s logo changed from the 1969 portrait to the current script mark, with a visual comparison of framing, type, color and vector-asset tradeoffs.
Google Chrome’s Reported 2021 Logo Change: Comparing the Versions
A side-by-side look at Google Chrome’s pre-2021 and 2021 logos: geometry, color, depth, scalability, and how to choose the right vector asset.