Articles
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Green Color Meaning: What Green Signals in a Logo Palette
What green commonly means in logo design, how its shades shift the message, and how to specify green correctly in vector logo files for screen and print.
Converting SVG to EPS: How to Keep a Vector Logo Editable
How to convert an SVG logo to EPS while keeping vector paths, text, color and transparency intact, with a step-by-step workflow and final inspection checklist.
Spectral Font: What It Is and How It Works in Logo Artwork
Spectral is a serif typeface distributed through Google Fonts. Learn what it is, how to confirm it in a logo, and what licensing and vector files mean for your artwork.
Distressed Font Identification
How to identify a distressed font in a logo: separate texture from letterform, judge automated matches, check vector structure, and confirm licensing before use.
Light Blue Color Code for Logo Design
The standard light blue color code is #ADD8E6 (RGB 173, 216, 230). Here is how that value works in vector logo files and why it may need adjusting for print or contrast.
What Color Do Purple and Green Make?
Purple and green make a muddy brown or gray when mixed as paint and a gray when blended as screen color. Here is why, and what it means for vector logo palettes and gradients.
Other Words for Yellow: Naming Yellow Shades in a Logo Palette
Synonyms for yellow, from lemon and canary to mustard and ochre, and how to turn those names into precise, reliable swatches in a vector logo palette.
WordPress Logo and Header Logo Sizes
How to size a logo for a WordPress header: where to find your theme's dimensions, how cropping and flexible sizing work, retina exports, SVG limits, and legibility.
Montserrat Medium Font Identification
How to recognize Montserrat Medium in a logo, tell it apart from neighboring weights and look-alikes, and find a legitimate copy of the font.
Söhne Font: What It Is, How It Differs and What It Means for Logo Files
An overview of the Söhne typeface: its origins, how it differs from similar grotesques, how to check whether a logo uses it, and the licensing points to verify.
Mercury Font Identification
How to tell whether "Mercury font" means a typeface or the lettering in a Mercury-branded logo, how to identify it, and how to find and check trustworthy vector artwork.
The Skinny Font: What the Name Usually Refers To and How to Identify It in a Logo
What “the skinny font” likely means, why no single typeface can be confirmed from the name alone, and how to identify, check and safely use thin lettering in vector logos.