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Greenery Color Code for Logo Design

The commonly published Greenery color values, how to verify them, and how to use this yellow-green correctly in solid and gradient vector logos.

Published

Contents
  1. The Short Answer
  2. Why One Code Is Not Enough for a Logo
  3. Using Greenery in a Logo Gradient
  4. Checking the Logo File Itself
  5. Gaps to Resolve Before Finalizing

The Short Answer

"Greenery" usually means the fresh yellow-green that Pantone named its Color of the Year for 2017. Pantone catalogues it as PANTONE 15-0343 TCX. That is a reference from Pantone's fashion, home and interiors system, not a print ink formula. The screen value most widely published for it is hex #88B04B, which converts exactly to RGB 136, 176, 75.

The source material for this article contained no confirmed specifications. The values above come from general published references, not from verified evidence. Check them against a current official Pantone guide or library before you commit them to a brand standard.

Specification | Value | Status
Color name | Greenery | Pantone Color of the Year 2017
Pantone reference | 15-0343 TCX | Textile/home system (TCX), not a print ink formula
Hex (screen) | #88B04B | Commonly published; verify before use
RGB (screen) | 136, 176, 75 | Exact conversion of the hex value above
CMYK (process print) | Not supplied | Varies by conversion method and printing conditions; get it from an official guide or your printer
Spot ink (coated/uncoated) | Not supplied | Ask for the officially matched spot equivalent; do not guess

A logo has to reproduce reliably on screens, on process-printed materials and sometimes in spot-color jobs. Each needs its own value:

  • Hex or RGB defines the color for screens.
  • CMYK defines it for four-color print.
  • A spot ink reference defines it for jobs where exact color matters, such as signage or packaging.

Converting between these spaces is not lossless. A yellow-green like Greenery can look flatter or shift in hue when converted to CMYK. For that reason, a brand guide should list each value explicitly rather than expecting users to convert the hex code themselves.

A Pantone name in a file is a color reference, not a license. Pantone's names, numbering and digital color libraries are its own property, and access to the libraries in design software depends on that software's licensing.

Using Greenery in a Logo Gradient

Greenery is not a gradient. It is a single color that can serve as one stop in one. In a vector file, a gradient is a set of color stops along a path, each stop defined by a color value and a position.

There is no standard "Greenery gradient." The companion colors, the stop positions and the direction are design decisions. Record them in the brand guide so the gradient can be rebuilt exactly. The SVG example below uses Greenery as the starting stop. The second stop is a placeholder for whatever color the design calls for.

<linearGradient id="greenery-gradient" x1="0" y1="0" x2="1" y2="0">
  <stop offset="0" stop-color="#88B04B"/>
  <stop offset="1" stop-color="#YOUR-SECOND-COLOR"/>
</linearGradient>

When you plan a gradient logo, keep these points in mind:

  • Spot-color jobs: gradients do not translate directly into a single spot ink. Applications like screen printing, embroidery and one-color stamping usually need a solid version of the mark.
  • Solid fallback: provide a flat Greenery version alongside the gradient version so the logo works where gradients are not possible.
  • CMYK proofing: check gradient stops in print proofs. Banding and hue shifts are most visible in smooth transitions between greens and yellows.
  • Legibility: confirm the mark holds up when the gradient is removed. If it relies on the blend to be readable, it is fragile.

Checking the Logo File Itself

An SVG, AI, EPS or PDF extension does not guarantee editable vector artwork. The file may contain only an embedded raster image or a raster preview. In that case, the Greenery fill or gradient is baked into pixels and cannot be edited by changing a color value.

Open the file in a vector editor and confirm three things: the shapes are paths, the fills reference actual color values, and any gradient appears as editable stops rather than an image. Also check that you have permission to modify the logo, its fonts and any associated trademarks. The right to download a file is not the same as the right to change or reuse its artwork.

Gaps to Resolve Before Finalizing

  • Hex and RGB: confirm #88B04B and RGB 136, 176, 75 against a current official Pantone reference.
  • CMYK: get the process value from an official guide or your print provider.
  • Spot ink: get the matched spot-ink equivalent if the logo will be spot-printed.
  • Gradient: specify the companion colors and stop positions in your own brand guide, since no standard exists.