Contents
  1. The short answer
  2. Three things that are easy to confuse
  3. Why signatures use raster logos
  4. Permission to use the logo
  5. What to verify in Gimmio before you commit

The short answer

The available evidence does not confirm what Gimmio offers for email signatures. It does not establish whether Gimmio has a built-in signature builder, which export formats it provides, whether downloads include editable vector files, or what any plan costs. This article does not describe Gimmio's interface or features as fact. It explains what an email signature logo requires and what you should check in Gimmio before relying on it.

The key practical point is that the logo in an email signature is almost always a raster image, usually PNG or JPG, even when the original logo is vector artwork. So the question is less whether Gimmio can produce a vector logo and more whether it gives you a clean raster export at a suitable size, plus a vector master you can return to later.

Three things that are easy to confuse

  • Vector artwork: shapes defined by editable paths, which scale without losing quality. This is the master file you keep for print, signage and future edits.
  • Embedded raster image: a pixel-based image placed inside a file that may carry a vector-style extension. An SVG or PDF can contain nothing but a pasted bitmap, so the extension alone does not prove the file has editable paths.
  • Raster preview: the on-screen rendering a logo tool shows while you design, or the mockup it shows of a finished signature. A preview shows how the logo looks, not what kind of file you will receive.

To confirm that a downloaded file holds real vector paths, open it in a vector editor and check whether the individual shapes can be selected and edited. A file name, an extension or a preview cannot answer that.

Why signatures use raster logos

Support for SVG images is inconsistent across major email clients. Some strip SVG or refuse to display it. A signature built around an SVG logo can therefore look correct in one inbox and show a broken image or nothing in another. A PNG or JPG exported from the vector master is the dependable choice for the signature itself.

  • Export at a larger pixel size than the logo will be displayed, commonly about twice the display size, so it stays sharp on high-density screens. Then set the smaller display dimensions in the signature.
  • Use PNG for logos with flat colour, crisp edges or transparency. JPG suits photographic content but can blur sharp edges.
  • Check transparent logos against both light and dark backgrounds. Dark-mode email clients can make dark artwork on a transparent background hard to see. A version with a solid background or an outline may be safer.
  • Keep the file size modest. Large images slow message loading and can be flagged or clipped by some clients.
  • Add descriptive alternative text, because some clients block images by default, and recipients will see that text instead of the logo.

How the image reaches the recipient also matters. A logo can be attached inline with each message or loaded from a hosted location. Hosted images are often blocked until the recipient allows them. Inline images can appear as attachments in some clients. The supplied information does not say which approach Gimmio uses, if it generates signatures at all.

Being able to download a logo from a tool does not by itself grant every right to its parts. The licence for the overall design, the fonts inside it and any stock icons or symbols may each come with separate terms. Registering the result as a trademark is a different matter again. Gimmio's licensing terms were not part of the evidence, so read them before using the logo commercially, modifying it heavily or seeking trademark protection.

What to verify in Gimmio before you commit

  • Does it include an email signature builder, or does it only export logo files that you then add to a signature in your email client?
  • Which export formats does it offer, and is a genuine vector master (with editable paths, not an embedded bitmap) available on your plan?
  • Can you export PNG at a chosen pixel size, with or without a transparent background?
  • If it builds signatures, does it host the logo image or embed it, and has the output been checked in the email clients your recipients use?
  • What do the licence terms say about commercial use, modification, font rights and trademark registration?

Once those answers are confirmed, the workflow is the same whatever tool you use. Keep the vector file as the master. Export a sharp, appropriately sized raster version for the signature. Then send test messages to the main email clients, in both light and dark mode, before rolling the signature out.