BTS new logo: evaluating the redesign against the previous identity
A practical comparison of the BTS new logo and the previous identity, focused on vector structure, flat delivery, and usable logo artwork.
Contents
Direct answer: which logo is under discussion
The redesign replaces the earlier shield-and-wings crest with the current circular symbol featuring two trapezoid-like door shapes that open outward. This newer mark is the BTS logo now used across official branding, social headers, packaging, and presentation decks.
The practical difference matters to anyone preparing logo files: the current symbol is a simpler, flatter construction than the previous crest. Its geometry is easier to keep as clean vector artwork, but that does not mean every downloaded file is automatically a usable vector logo.
How the redesign changes editable vector structure
The previous identity mixed the shield silhouette with wing details, small angular forms, and visible outlines. It depended on more strokes, finer ornaments, and denser linework. That kind of artwork usually requires careful path cleanup when scaled or recolored, especially if it was originally made as a display asset rather than as a production logo file.
The new logo is built from two repeated geometric door forms arranged on a circular base. In vector terms, the design reduces the number of distinct shapes and removes the earlier dependence on outline strokes around separate elements. The shapes can still be drawn as closed paths with flat fills, but that capability should not be assumed from the file name.
What the flat design does not prove about the artwork
A flat visual style and a vector file are different properties. The new logo looks flat, but a supplied asset can still be an embedded raster image inside a container, a raster preview pretending to be a scalable file, or a converted scan without true editable paths. A filename ending in SVG, AI, EPS, or PDF is not sufficient evidence that the artwork has been drawn as editable vector paths.
When checking the redesign, the useful test is whether the door shapes and surrounding ring can be selected, resized, recolored, and exported at arbitrary scale without pixelation or lost edges. If the file contains a flat picture rather than clean paths, it will not meet vector logo requirements even though the design itself is simple.
Download access versus modification rights
Permission to download the logo is not the same as permission to alter its artwork, fonts, or trademark. The new symbol is the brand mark, while the accompanying wordmark is separate typography. A logo pack may include the symbol and the name as distinct layers or files, but the presence of that material does not grant a license to modify it.
For practical use, treat the redesign as a protected identity asset. Use supplied official files where possible, keep the symbol and wordmark from being redrawn unless authorized, and do not treat a freely available download as proof of editing rights.
Practical preparation checklist
- Confirm that the current circular symbol is the intended redesign, not the retired shield crest.
- Open the logo file in vector editing software and check whether the shapes are independent editable paths.
- Scale the artwork to a large size and inspect the edges for pixelation or embedded raster appearance.
- Separate symbol and wordmark when the supplied artwork is delivered as a single flat group.
- Verify the color values against the approved palette before exporting.
- Use official assets where licensing and modification rights matter; a download is not a license.
What remains unconfirmed
The supplied evidence does not include the exact file formats in the current official logo package, the release date of the redesign, the precise path construction used in the master artwork, or the licensing terms attached to any particular download source. Those details should be checked against the official brand asset source before production use.
Bottom line for vector users
The new BTS logo is the simpler, flatter circular door symbol, and compared with the previous crest it is more straightforward to reproduce as clean vector artwork. However, the design change does not by itself certify that any given file is true vector, editable, or legally safe to modify. Verify the artwork paths and the usage rights before placing the logo in a deliverable.